For Companies

© Custometrix Limited

Privacy policy


We understand that providing information online involves a great deal of trust. We take this trust very seriously, and make it a high priority to ensure the security and confidentiality of the personal information you provide to us when you visit our website or use our services.

We help companies to provide better experiences to their customers. We enable companies to easily collect customer experience data and analyse it to determine how they can improve their services for their customers.

This Privacy Policy is meant to help you understand what information we collect, why we collect it, and how you can update, manage, obtain, and delete your information.

This Privacy Policy applies:

  • By accessing the website, application or other interactive service provided by us ("Site");
  • By accessing the Site via a personal computer, mobile device, or any other technology or devices now known or hereafter developed or discovered (each, a “Device”);
  • By accessing the Site via other sites or services;
  • By accessing the Site as a registered or anonymous user;
  • To all Information as defined below collected by the Site;
  • And will remain in full force and effect even if your use of or participation in the Site or any particular service, feature, function or promotional activity offered through the Site terminates, expires, ceases, is suspended or deactivated for any reason

This Privacy Policy does not apply to other websites that can be accessed from this Site including, but not limited to any links provided to social media websites.

By participating in the Site or any features, activities or services offered through the Site, you acknowledge, understand and hereby agree to this Privacy Policy including giving us your consent to track your activities and use such information as described in this Privacy Policy.

We reserve the right to revise this Privacy Policy at any time by posting an updated Privacy Policy without advance notice to you. Such revisions shall be effective immediately upon posting. Notice of material changes may be posted on the Site’s homepage and/or may be provided by e-mailing you or notifying you upon login about these changes; the form of such notice is at our discretion. We encourage you to check this Privacy Policy and Terms of Use often for updates.

If you have any questions about this Privacy Policy or anything to do with your information, please contact us via [email protected]

Information that we collect about you

We collect Personal Information and Other Information through the use of or participation in the Site (together, the “Information”).

You can choose not to provide Information to us, but in general some Information is required in order for you to use or participate in the Site.

We may obtain Information about you from affiliated entities, business partners and other independent third-party sources and add it to other Information about you. For example, if you visit the Site by “clicking through” from a site operated by one of our business partners, and you have registered with that partner, then information about you that you have provided to that partner may be shared with us, such as contact information and demographic information. As another example, if you access third party services, such as social media services, through our Site or before coming to our Site, we may collect Information made available to us through those services.

"Personal Information" is information that would allow someone to identify you or contact you, such as your name, e-mail address, telephone number, user name and password, demographic data and even your IP address.

“Other Information”, refers to any information other than Personal Information that may be provided by you or automatically collected about you. This can include identifiers unique to the Device(s) and the Device-Internet browser combination you use to access the Site as you browse the Site and the web.

Other Information can be automatically collected, but not limited to, through the use of “cookies”, “web beacons”, Flash local shared objects and other similar tracking technologies (collectively, “Tracking Technologies”). We automatically collect this type of information to help us understand our users’ interests and preferences and customize their user content and experience provided through the Site.

Any Personal Information that is modified to remove or anonymize your contact information and other information that identifies you shall not be treated as Personal Information but shall be treated as Other Information after such modification.

On the other hand, when we combine Other Information with Personal Information, we shall treat the combined Information as Personal Information for purposes of the sharing or disclosure of such combined Information.

What data you provide to us Type Method of collection
Name Personal Provided by you
User name and password combination Personal Provided by you
Contact information Personal Provided by you
Demographic information Personal Provided by you
IP address Personal Automatic
Device identifier Other Automatic
Browser identifier Other Automatic
Review information Other Automatic

How we use your information

We use the Information collected about you for the following purposes:

  1. Enabling companies to understand how to improve their services to you;
  2. Enabling companies to directly contact you in order to resolve any service issues;
  3. Responding to your questions and comments;
  4. For registration and to manage your account, including allowing your access to and use of the Site;
  5. Allowing you to participate in the public areas and/or other features of the Site;
  6. Contacting you regarding the administration of your account, any services, features or functions you have enrolled in or registered to use, any Promotions you have participated in or have entered, any goods and/or services you have ordered or any other transactions you have undertaken with the Site;
  7. Enabling us to publish your reviews, forum posts, and other content to the Site community;
  8. Measuring your interest in and improving our Site;
  9. Notifying you about special offers and products or services available from us or our partners that may be of interest to you;
  10. Customizing your experience with the Site, including any ads shown to you;
  11. Resolving disputes or troubleshoot problems;
  12. Preventing potentially prohibited or illegal activities; and
  13. Enforcing our Terms of Use;

Per our Terms of Use we reserve the right to modify and alter the information you provide to us provided always that we shall not modify the information you provide to us in such a manner as to distort and or misrepresent your Personal Information.

Obtaining a copy or requesting deletion of your information

Please contact us via [email protected] to either obtain a copy of the data we’ve collected about you or to request updates to or deletion of your data. We aim to complete such requests within 7 days and we will notify when we have completed your request.

How we share your information

We do not sell, rent, lease or disclose your Personal Information to third parties, except if you consent to such disclosure at the time you provide the Personal Information or as described in this Privacy Policy (for example, allowing companies to understand your customer experience and to contact you to directly resolve an issue).

Certain Information associated with a Posting may be intended for disclosure (“Posting Information”), such as the information you’ve provided about your experience with a company. Posting Information is made publicly available to any other user of the Site. We do not disclose any Personal Information publicly.

Certain Personal Information associated with a Posting is only made available to the company that you’ve left the feedback for. This includes your contact information, demographic information and your IP address. The reason for doing this is for companies to contact you directly for any follow up or issue resolution and to better understand where and how they need to improve their services to you.

You can choose to access certain third party social media websites and services through our Site. When you do so, you are sharing information with those sites, and the information you share will be governed by their privacy policies. You may also be able to modify your privacy settings with these third party social media websites.

In addition to the above, we shall make your Personal Information available to certain third parties in the following limited circumstances:

  1. When we are compelled to do so by a governmental agency, court or other entity (e.g. to respond to subpoenas, court orders or legal process) or if requested by a governmental agency or other authority as part of an investigation;
  2. If we believe your actions violate any law, rule, regulation and/or the Terms of Use, including, without limitation, this Privacy Policy or Additional Terms;
  3. In connection with any promotions, as necessary to administer the promotion or as required by applicable laws, rules or regulations (for example, to provide winners’ lists or make required filings as appropriate);
  4. If you opt-in or otherwise agree to have your Personal Information shared with or otherwise disclosed to a third party for marketing or other purposes, in which case the third party’s use of your Information is subject to the third party’s own privacy policy;
  5. If, in our sole discretion, we believe such disclosure to be necessary or appropriate: to investigate or resolve possible problems or inquiries; to protect our business and assets or the rights, property or safety of, Custometrix Ltd, or any of its or their operational service providers, licensors, suppliers, advertisers, customers, users, or any other party; to limit our legal liability; to defend our interests; to enforce this Privacy Policy or the Terms of Use and/or to comply with our legal, regulatory, audit and compliance obligations or requests by law enforcement or other governmental agencies or authorities; and/or
  6. In the event of a bankruptcy, merger, acquisition, sale, transfer of control, joint venture or other business combination involving us.

How we protect your information

The Site is maintained on a secure cloud infrastructure hosted by Amazon Web Services (AWS). This means that your information is held outside the territory of the Republic of Kenya and you are providing us with consent to do so. Please click here to fully understand security features employed by AWS.

While no data transmission over the Internet is 100% secure from intrusion, we maintain commercially reasonable physical, electronic and procedural safeguards to protect your Information.

However, regardless of our efforts and the Device you use to access the Site, it is possible that third parties may unlawfully intercept or access transmissions or private communications over an unsecured transmission. While no data transmission over the Internet is 100% secure from intrusion, we conduct financial transactions via secured transmissions but may not always secure other parts of the Site.

We also limit our employees’ access to Information collected by the Site to those individuals who are authorized for the proper handling of such Information and any employee found violating our standards of security and confidentiality shall be subject to our disciplinary processes. We request that our operational service providers follow similar standards of security and confidentiality.

We do not send emails asking you to provide or confirm Personal Information including but not limited to credit card numbers, your username or password. If you receive such email communication, please contact us via [email protected], and then immediately delete the fraudulent email from your computer.

The Site is a general audience site and does not offer services directed to children. Should an individual whom we know to be a child under the age of 18, send personal information to us, we will delete or destroy such information as soon as reasonably possible.

It is your responsibility to give us current, complete, truthful and accurate information, including Personal Information, and to keep such information up to date.

We cannot and will not be responsible for any problems or liability that may arise if you do not give us accurate, truthful or complete information or Personal Information or you fail to update such information or Personal Information.

We will reject and delete any entry that we believe in good faith to be false, fraudulent or inconsistent with this Privacy Policy.

You are solely responsible for maintaining the strict confidentiality of your user name and password, if applicable, and for any charges, costs, expenses, damages, liabilities and losses we incur or may suffer as a result of your failure to do so.

You, and not us, are solely responsible and liable for the activity, behaviour, use and conduct on the Site under your user name (whether used by you or any others who use your user name), unless and until you notify us that your user name may have been compromised, misappropriated or improperly taken or used by another party.

We reserve the right to deny access, use and registration privileges to any user, including without limitation, a registered user, of any services, features or functions of the Site if we believe there is a question about the identity of the person trying to access the user’s account or any services, features or functions.


You agree to indemnify, defend and hold, Custometrix Ltd, and any of their successors and assigns, and any of their respective officers, directors, employees, agents, representatives, licensors, advertisers, suppliers, and operational service providers harmless from and against any and all claims, actions, losses, expenses, damages and costs (including reasonable attorneys' fees), resulting from any breach or violation of this Privacy Policy as a result of using and or handling information that was provided by you and which leads to the violation of any privacy rights of a third party.

Custometrix Ltd reserves the right to assume, at its sole expense, the exclusive defence and control of any such claim or action and all negotiations for settlement or compromise, and you agree to fully cooperate with Custometrix Ltd in the defence of any such claim, action, settlement or compromise negotiations, as requested by Custometrix Ltd.